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FLETTE

FLETTE

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WHAT IS TARTIFLETTE?


Although Tartiflette feels like an ancient, medieval recipe passed down through generations of French mountain herders, its origin story is actually a brilliant piece of 1980s marketing. Looking to boost lagging sales, the union of Reblochon cheese makers in the snowy Savoie region of the French Alps took Péla—a traditional, simple potato-and-cheese dish—and gave it a gourmet upgrade. They added smoky bacon (lardons), onions, and a splash of white wine, rebranding the recipe as "Tartiflette" (after tartifla, the local word for potato). Promoted heavily to winter tourists, it became an overnight sensation on the ski slopes, transforming a clever sales pitch into France's ultimate, quintessential winter comfort food.

OUR HISTORY

OUR HISTORY

Our History

Our story didn’t start in a boardroom—it started with a passion. Fifteen years ago, Jean-Pierre founded this business as a dedicated side hustle, spending over a decade perfecting our authentic French recipes and building a community.

In 2024, the dream took a massive leap forward. Jean-Pierre was joined by his son as an official business partner, bringing fresh, creative ideas to the table. Combining fifteen years of culinary mastery with a bold new vision, they took the business completely full-time.

Fifteen years and counting—and we are just getting started.


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MALTBY STREET

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HERNE HILL

About us!

About us!

We started with a passion for traditional French Alpine food, perfecting the rich, comforting layers of authentic Tartiflette. As the street food scene evolved, so did we. Today, we’ve taken that decade and a half of expertise and channeled it into the ultimate street food experience: premium, melted Raclette sandwiches served hot, fast, and with a side of theatrical flair.